Envoca Design is proud to have been involved with the End Distracted Driving Project through development of http://enddd.org/.
What is EndDD.org?
End Distracted Driving was designed “In honor of all families who have been injured by or lost a loved one to distracted driving, EndDD will passionately advocate, educate and support efforts to end distracted driving.”
The following video, published on the usdotgov YouTube channel shares the face of distracted driving, Casey Feldman, who was killed in 2009 when she was hit by a distracted driver. Casey’s father, Joel Feldman, an attorney with Anapol Schwartz, created a video that received received over 6,000 views in the first week alone.
This video leads users to the online home for the new Foundation, EndDD, whose goal is to End Distracted Driving.
You Can Help End Distracted Driving
Join us to end distracted driving by sharing the video and foundation site link with others through e-mail or social media or by getting involved. Every link helps!
- Sign the pledge to stop distracted driving at http://enddd.org/blog/new-form/.
- Paste the YouTube link for the video to your “Share Video” button on your Facebook status line: http://www.youtube.com/watch?v=dPrZCCjrFLs
- Post a status update to Twitter or another microblog or social media account. An example could be: “I’m going to STOP distracted driving. Are you? Here’s why: http://enddd.org/blog/about-enddd/ #enddd #caseyfeldman
- “Like” the Facebook page: http://www.facebook.com/pages/End-Distracted-Driving/141583792568956. Your friends will see it and if they re-post, their friends will see it, too.
- Contribute at http://www.caseyfeldmanfoundation.org/how-to-help.asp.
Joel Feldman is passionate about striving to create something good out of the tragedy that changed his family forever, “Casey died because a driver took his eyes off the road for just a few seconds. And after it happened, I knew I could easily have been that driver. I had driven while distracted many times. And it took losing Casey for me to realize how lucky I was not to have killed another family’s child, spouse, parent, or friend.”
The internet is a powerful device that can help us honor Casey’s memory by making people think twice about making driving a secondary task. By taking a second out of your day to share a link, you could make people think twice before taking their eyes off the wheel for a critical split second.



