What’s The Most Challenging Thing About Law Firm SEO?
Mention search engine optimization (SEO) to any lawyer, and you’ll probably get reactions ranging from confusion to anxiety. After all, lawyers are focused on running their firm and helping their clients and aren’t always experts in marketing. While most lawyers understand how important it is to grow their client base with digital...
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Retargeting for Lawyers: The Ultimate Guide
Have you ever wondered what happens to people who visited your site but never reached out? Well, some might have just been browsing, without any intention to hire a law firm, of course. Their lack of engagement comes as no surprise, then. But I think it’s safe to assume that the majority of your website […]
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SEO Planning: Why SEO Shouldn’t Be an Afterthought
There is a ridiculously simple hack to generating massive organic growth: Focus on SEO from the very beginning. Doing this one thing results in having a website that follows the best practices, acquires authority faster, and eventually, rises to the top. Unfortunately, more often than not, it’s the opposite that happens. For many new...
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SEO Tags: 8 Tags Critical for Rankings and Traffic
I imagine that SEO must seem like a really weird digital marketing channel at first. Well, you can’t dispute its effectiveness, of course. But doesn’t it seem a little strange that so much of your success with driving organic traffic relies on optimizing things that no one ever sees? Take SEO tags, for example. Users […]
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