Local Service Ads: New SERP Feature for (Some) Lawyers
Local Service ads allow potential customers or clients to directly connect with businesses that offer the services they are looking for. Google is now allowing certain law firms to use Local Service ads; it’s a can’t-miss opportunity to find new clients. What Is a Local Service Ad? When people search for services in their area, […]
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How to Avoid Violating ADA Rules on Your Website
If you have a business with a storefront or other brick-and-mortar space, you are probably already aware of what’s known as ADA compliance. The Americans with Disabilities Act of 1990 (ADA) may be most commonly known for its rules regarding building accessibility. However, there are many other facets of this law, which protects disabled...
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10 Tips to Take Full Advantage of Your Google My Business Listing
Your Google My Business listing tells people a lot about your business: what you do, where you’re located, what people think about your services or products, and much more. While it helps people physically find you, your listing on Google My Business can also impact your rankings in both Google Maps and Google searches. Businesses […]
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What’s A Good CPC For My Industry?
The most common questions we hear from advertisers is, “How many clicks can I get for my budget?” and the related question, “How many leads should I expect for my budget?” And these are good questions. With most products you buy, you expect to know the exact quantity you’re getting. But with advertising, these are […]
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