Microsoft Ads: Are Bing Ads As Effective As Google Ads? (Hint: They Are!)
Let’s face it – Practically every business has tried Google Ads (or Google Adwords, as it used to be called) at some point. To some, the platform has become the primary source of sales and revenue. To others, it served merely as a springboard to stimulate growth until traffic from organic search results kicked in. […]
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Lawyer Reputation Management: How to Manage a Law Firm’s Reputation Online
Are you worried about what potential customers discover about you online? Wondering what the ways to manage the reputation of your law firm are? Let’s face it; when it comes to professional services, a great online reputation means more to a firm’s success than all its other marketing efforts combined. Your reputation – online reviews,...
Explore moreLanding Pages for Lawyers: How to Create a Highly Converting Law Firm’s Landing Page
Are you thinking of launching landing pages to support your law firm’s PPC or Adwords campaign? Looking for advice or examples of the best landing pages for lawyers? Fact – The easiest way to increase the performance and effectiveness of a PPC campaign is by sending ad clicks to a targeted landing page. By doing […]
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How to Rank in Multiple Cities: Expanding Your Company’s Geographic Reach with SEO City Pages
Are you doing business outside of your business’s primary physical location? Wondering whether you could rank beyond it, and appear in the local search results in multiple cities? You’re not alone. Many business owners tell me how, although they’re based in one place, they know they could serve potential customers from other nearby locations...
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